GENUS® presented at the World Intellectual Property Forum in Geneve, Switzerland | РОД®

In 2023, the GENUS® brand - Luxury Jewelry with Authentic Embroidery Motifs and Ancient Symbols, was selected to represent Bulgaria at the World Intellectual Property Forum in Geneva, Switzerland.

Bulgaria was admitted for the first time, and the creators of the Brand - Ms. Radina Rosenova and Mrs. Boyana Ilieva had the honor of presenting the Motherland with the boutique jewelry from the Collection to ambassadors of the 192 members of the World Intellectual Property Organization. The names of the two ladies remain written in golden letters in the history of the forum, thanks to the creativity and responsibility to preserve the Ancestral Memory through art and design. The ladies were honored personally by the Director of the Association, Mr. Tang, who did not fail to express his high appreciation for the unique jewelry intertwined class with timelessness and the hidden messages passed down through the centuries.